SERVE RUSH - PRIVACY POLICY

Last Updated: November 3, 2025

Welcome to Serve Rush! We at Ludobros respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your data when you play Serve Rush.

1. INFORMATION WE COLLECT

1.1 Game Progress Data

Level completion and progress
Star ratings and scores
In-game currency (coins/dollars)
Lives count and regeneration timers
Audio and game settings
Franchise unlocks

1.2 Device Information

Device model and type
iOS version
App version and build number
Device identifier (for technical support only)

1.3 Purchase Information

In-app purchase history (via Apple StoreKit)
Remove Ads purchase status
Restore purchase records

1.4 Analytics Data (via GameAnalytics)

Gameplay sessions and duration
Level attempts and completion rates
Feature usage and interactions
Technical performance metrics
Crash reports and errors

1.5 Advertising Data (via AdMob)

Ad impressions and interactions
Advertising Identifier (IDFA) if you consent
Device type and OS for ad targeting

2. HOW WE USE YOUR DATA

We use the collected information to:

Save your game progress and settings
Sync data across your devices via iCloud
Provide technical support when you contact us
Restore your in-app purchases
Improve game balance and design
Show relevant advertisements (if you haven't removed ads)
Fix bugs and improve performance
Analyze game features and user experience

3. DATA STORAGE AND SYNC

3.1 Local Storage

Game data is stored locally on your device using iOS UserDefaults.

3.2 iCloud Sync

Critical data (progress, purchases, settings) is automatically synced to your iCloud account if available. This allows you to:

Restore progress after reinstalling the app
Continue playing on other devices
Recover data if you get a new device

3.3 No Server Storage

We do NOT store your personal data on our own servers.

4. THIRD-PARTY SERVICES

4.1 GameAnalytics

We use GameAnalytics to understand how players interact with our game. GameAnalytics may collect:

Session data and gameplay metrics
Device information and technical specs
In-game events and progression

GameAnalytics Privacy Policy: https://gameanalytics.com/privacy

4.2 Google AdMob

We use AdMob to display advertisements (unless you've purchased Remove Ads). AdMob may collect:

Device advertising identifier (IDFA)
Device type and operating system
Ad interaction data
Approximate location (based on IP address)

You can control ad personalization in iOS Settings > Privacy > Apple Advertising.

AdMob Privacy Policy: https://policies.google.com/privacy

4.3 Apple StoreKit

In-app purchases are processed by Apple's StoreKit. We do not have access to your payment information.

Apple Privacy Policy: https://www.apple.com/legal/privacy/

5. DATA SHARING

We DO NOT:

Sell your personal data to third parties
Share your data for marketing purposes
Transfer data outside of the services mentioned above

We MAY share anonymized, aggregated data:

With analytics providers (GameAnalytics)
For advertising purposes (AdMob)
To improve game features and balance

6. YOUR RIGHTS AND CHOICES

6.1 Data Deletion

To delete your game data:

Uninstall the app from your device
Disable iCloud sync in iOS Settings > [Your Name] > iCloud
Contact us at info@ludobros.com for complete deletion

6.2 Opt-Out of Analytics

You can limit analytics tracking in iOS Settings > Privacy & Security > Analytics & Improvements.

6.3 Opt-Out of Personalized Ads

iOS Settings > Privacy > Apple Advertising > Turn off "Personalized Ads"
Or purchase "Remove Ads" in-app to remove all advertisements

6.4 Access Your Data

7. CHILDREN'S PRIVACY

Serve Rush is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us immediately.

8. DATA RETENTION

Game progress: Retained until you delete the app or iCloud data
Analytics data: Retained by GameAnalytics per their policy
Purchase records: Retained by Apple per their policy
Support emails: Retained for 2 years for customer service purposes

9. SECURITY

We implement appropriate security measures to protect your data:

All iCloud data is encrypted by Apple
Local data is protected by iOS security features
We use secure connections for all network communications
No sensitive data is transmitted to our servers

10. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Changes will be reflected in the "Last Updated" date. Continued use of Serve Rush after changes constitutes acceptance of the updated policy.

11. COMPLIANCE

This Privacy Policy complies with:

Apple App Store Guidelines
GDPR (General Data Protection Regulation)
CCPA (California Consumer Privacy Act)
COPPA (Children's Online Privacy Protection Act)

12. CONTACT US

If you have questions or concerns about this Privacy Policy or your data:

Email: info@ludobros.com
Developer: Ludobros
App: Serve Rush

For data deletion requests, access requests, or privacy concerns, please email us with "Privacy Request - Serve Rush" in the subject line.

13. LEGAL BASIS FOR PROCESSING (GDPR)

We process your data based on:

Consent: When you agree to analytics and advertising
Contract: To provide game services you've requested
Legitimate Interest: To improve and maintain the game
Legal Obligation: To comply with applicable laws

Thank you for playing Serve Rush!

← Back to Home